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Return On Investment

HOW TO GET THE BEST RETURN ON INVESTMENT WITH THE

                           ORLANDO BUSINESS CARD EXCHANGE

VISIT the locations you selected and

 

Look at your card - does YOUR card jump out at you? Think “mini billboard”

 

Does your card offer a “call to action” - for example, a discount, free gift or reason for the customer to contact you?


Introduce yourself to the manager at your selected locations so that when he hears of someone needing your services, he will instantly remember you and make sure that that prospect takes your card!


If you use pens as part of your promotional items, drop some off to your selected locations - UPS Stores, banks, restaurants and car washes love receiving pens!


ALWAYS ask how the prospect found you when they call!


PLACE a tag line on your email correspondence
that says “As seen in OBCEX”. We receive several hundred hits per month on our website and, by doing this, it will quickly become a great source of referrals for your business!


FREQUENT other businesses that use OBCEX - again, more referrals!!


PUT Annie Winterbottom’s cell phone number in your phone. USE her as a resource for referrals, networking groups, etc. 407-455-4699

 

 

REMEMBER - the more locations you advertise in, the more your potential customers will think “They are everywhere!!”

 


The Orlando Business Card Exchange shouldn’t be your only form of advertising, it should be a valued supplement to your other forms of advertising, whether that be radio, print, benches or billboards. You want your prospects to be able to find you when they need your service!